When you export from Google Analytics to Excel, time formats convert to number of seconds. Learn how to convert them back to the mm:ss format.
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A Marketer’s Guide to Using Regex in Search Console [Video]
I’ve been doing a series on regular expressions (aka regex) and am now diving into their uses in sundry marketing tools we have at our disposal. In this video I demonstrate how to use regex in Search Console. Google announced in February that it had added the ability to filter using regex in the Search […]
Regex for Marketers in Plain English with Real World Examples [VIDEO]
I’ll admit it: I used to be a regexaphobe. When I was new to analytics, I remember someone sending me a snippet of regular expressions (AKA regex) to solve a goal setup conundrum I was working through. It looked like a foreign language to me. I was fascinated by it but repelled at the same […]